VISUAL IDENTITY - AUTHENTIC CONVERSATIONS
Project: Logo Design & Visual Identity
Year: 2025
To go along with their newly designed logo and visual identity for Authentic Student Ministries, youth pastors Austin and David also wanted to overhaul the look of the youth group’s Spotify and YouTube podcast, “Authentic Conversations”.
My solution was to design a new logo that felt separate from the primary Authentic Student Ministries logo, while still remaining consistent with the overall visual identity..
The brand update emphasizes a vibrant, playful aesthetic with a color palette that appeals to a youthful audience, creating a visual identity that is approachable and dynamic. A versatile logo suite was created to ensure consistency across multiple applications—from merchandise and social media to event materials—giving Authentic Student Ministries a refreshed look that resonates deeply with their community while embracing their mission
COLOR PALETTE
